Posts Tagged ‘target audience’
Online Personalization 101: WHAT it is, WHY You Need to Use it & HOW to Get Started
You see it all day, every day. You open your inbox and there it is: your name in the subject line. You get home from work after a busy day, kick up your feet and flip on Netflix—and there it is again: your name. You sign into Facebook and you see an ad pointing…
Read More5 Content Marketing Tips: How to Add *ZING* to Dull Subjects
Some topics seem SO inherently boring. Content marketing is all well and good if you’re working in an exciting field with endless subjects to explore, but what if you sell life insurance or manufacture Teflon? Jazzing up a seemingly dull subject isn’t as hard as it sounds. Stop boring your target audience by following these…
Read MoreHow Well Do You REALLY Know Your Audience?
So you’re pumping out tons of great content, but you’re starting to see that it’s focused around the same topics, and it’s not getting the traction that it used to. Maybe it’s time to refine your content marketing strategy and ask yourself: How well do you REALLY know your audience? Sounds like an easy enough…
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