Posts Tagged ‘integrated marketing’
Agile approaches for uncertain times
A local printer has not only endured seismic shifts in its industry and thrived but has also reimagined itself by staying close to its customers and taking cues from their…
Read MoreOnline Advertising Saturation: How to Rethink Your Marketing Approach
Today’s consumers make buying decisions based on a wealth of information—and the number of sources they access grows every day. Online, they’re looking at consumer reviews, crowdsourcing opinions on social…
Read MoreYour Integrated Marketing Mix: Combining the Benefits of Digital and Print
No one ever says, ‘A Brochure in the Hand is Worth Two Tweets on the Smartphone,’ but maybe someone should. While people actively interact with tweets and emails in the…
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