Posts Tagged ‘better content marketing’
Romancing the Customer: 5 Ways to Keep Long-Term Customer Relationships Alive
The purpose of content marketing is to attract and retain customers by giving them exactly what they want—when they want it. You romance your prospects by providing the information they…
Read MoreYour Content Marketing IS Your Brand: Here’s Why…
Back in 2009-2010, Toyota spiraled into what was the largest car recall in United States history, eventually recalling a total of 9 million vehicles worldwide. The recalls were the result…
Read MoreAn Integrated Transition to Enterprise Content Marketing
Content marketing is not new — but it’s so effective, it’s here to stay. The advantage over traditional advertising is direct communication with consumers. Content answers questions, sparks imagination, and…
Read More5 Content Marketing Tips: How to Add *ZING* to Dull Subjects
Some topics seem SO inherently boring. Content marketing is all well and good if you’re working in an exciting field with endless subjects to explore, but what if you sell…
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