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Posts Tagged ‘B2B emotional appeal’

The Human Factor: Creating Emotional Connections with your B2B Audience

The Human Factor: Creating Emotional Connections with your B2B Audience

Want to make an emotional connection with your B2B audience on your next marketing campaign? You’ll need a deep understanding of who your customers really are—and you might have to go against convention to reach them. Consumers are bombarded by thousands of ads per day. Standing out is no easy task. An emotional connection to…

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