Why Active Blog

  Way back in 1996, Bill Gates declared, “Content is King.” In his essay, Gates predicted that content would be where “much of the real money will be made on the Internet.” In 2010, when blogging really started to gain traction, content marketing and search engine optimization (SEO) professionals took that phrase to heart. At…

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Eye Be Seen SEO Visibility

  Search engine optimization (SEO) is not, and never will be, dead. Search engines will always use criteria plugged into algorithms to identify and provide the highest quality sites users are searching for. That’s just a fact. If your goal is to popularize your brand, drive traffic to your site, increase conversion rate, and inspire…

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Everyone is talking about search engine optimization (SEO) and a heck of a lot of people are talking about the benefits of responsive web design (RWD)—both for good reason. Know why? Because RWD comes with loads of SEO perks. It’s true! First off… RWD explained: Put simply, when you create your website using responsive web…

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ThinkstockPhotos 492675224

Want to learn to DIY SEO? Well, turns out SEO is a complicated subject. Figuring out how each new Google algorithm impacts search and how to deal with all the new changes are subjects of endless debate. However, SEO Basics are well within your reach—even if you’re new to SEO. Search engine optimization (SEO) is…

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