Posts Tagged ‘responsive email’
6 Reasons Your Email Marketing Could Be Better….and what to do about it
Email marketing is still one of the most popular and effective marketing methods, but the success of your campaigns depends on how well you execute. Forrester estimated that over 838 billion marketing messages are sent in one year. That’s a LOT of emails…and a lot of noise to cut through. However, successful email marketers see…
Read MoreBe Sure Your Next Message Gets Opened – Use “Triggers”
Triggers are a GREAT way to generate a customer response. “What’s a trigger?” you ask. A trigger is a specific reason to contact a prospect or customer in response to their having shared certain information with you. This could be something like: A birthday message — A personalized card or an email with a special…
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