Posts Tagged ‘Content Marketing Trends’

Here's Why CEOs Are Choosing Content Marketing in 2016

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In the past, content marketing has been a hard sell to busy executives. It’s hard to sell a theory, and harder still to explain benefits measured in “engaged audience.” Not so long ago, many CEOs were more invested in sales numbers than in the long-game of building trust and authority online—and that’s proven to be…

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10 Social Media Resolutions for 2014

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“New year, new game plan” — a phrase I’ve been repeating a lot lately. It’s not surprising that businesses’ marketing plans for the coming year revolve around increasing their social media, visual, and content marketing efforts. Has your business been ignoring the buzz? If so . . . Open up your eyes and ears, my…

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