BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Cultivate Communications - ECPv6.17.5//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://www.cultivate-communications.com
X-WR-CALDESC:Events for Cultivate Communications
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Chicago
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20240310T080000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20241103T070000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20250309T080000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20251102T070000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20260308T080000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20261101T070000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250306T163000
DTEND;TZID=America/Chicago:20250306T180000
DTSTAMP:20260115T185306Z
CREATED:20241126T233243Z
LAST-MODIFIED:20260115T185306Z
UID:182072-1741278600-1741284000@www.cultivate-communications.com
SUMMARY:AI: How it will impact Sales & Marketing in 2025
DESCRIPTION:Here’s some take-aways from our Collaborative Discussion About AI  \nAI can play a great role as an “idea starter”\, but it needs a lot of human elbow grease to shape it into method for communicating with your brand’s voice.  AI grabs words\, phrases and writing styles from other people’s work and forms them into sentences but has no idea about your brand’s personality.  You need to tell it the personality you want.  The instructions you provide AI at the beginning should include words and concepts that help it shape your brand’s unique voice. \nAs an idea starter\, AI can provide words that copywriters don’t typically use.  That alone helps create interesting communication strings. \nThere are countless AI tools available.  Try as many as you can until you find several that you’re comfortable working with. \nThe legal aspects are something to always keep in mind because the results from an AI request are pulled from other people’s work. Who really own’s the copyright?  Imagine directly using copy provided from an AI request only to learn it was substantially lifted from someone else’s creative work. \nLegal insights by Godfrey & Kahn
URL:https://www.cultivate-communications.com/event/the-opportunities-and-obstacles-of-ai/
LOCATION:Ally’s Powerhouse Café\, 10460 W. Innovation Dr.\, Wauwatosa\, WI 53226\, WI\, 53226\, United States
CATEGORIES:Unplugged
ATTACH;FMTTYPE=image/jpeg:https://www.cultivate-communications.com/wp-content/uploads/2018/05/Gears-Placeholder.jpg
END:VEVENT
END:VCALENDAR